1) Logo/Brand ID video
Link: http://www.youtube.com/watch?v=lcDQETMinqI
Company: Channel U (Singapore)
Objective: To make it looks attractive and also gives a visual impact on others.
Art Style: Motion Graphics and animation
2)Concept video
Link: http://www.youtube.com/watch?v=RRPU_mfhYGA
Company: Audi
Objective: To attract those potential car buyers and increasing their knowledge related to cars.
Art Style: Modern
3)Info-graphic video
Link: http://www.youtube.com/watch?v=j52ekN8iQv4&feature=related
Company: Coca Cola
Objective: Getting to know more information about the company
Art Style: It uses graphics and animation to make the texts simpler for readers to understand.
4)Instructional video
Link: http://www.youtube.com/watch?v=vui9Lzg7o_Q&feature=related
Company: howdini
Objective: It teaches how to tie a bow tie
Art Style: Real-life tutorial
5)Kinetic Typography video
Link: http://www.youtube.com/watch?v=gjXHRUlKe_M&feature=related
Company: Alan Lastufka
Objective: It's about a poem related to social life and friends.
Art Style: Modern, zoom-in and zoom-out effects.
6) Advertisement video
Link: http://www.youtube.com/watch?v=fgNvWT8gkk8
Company: Faber Castell
Objective: The main focus is just to advertise their stationeries.
Art Style: This video is rather unique. As a stationery company, they use their own materials to create a style, named pop art.
7)Movie video
Link: http://www.youtube.com/watch?v=kHRf01Gjosk&feature=relmfu
Company: Paramount Pictures
Objective: It is meant to be interesting and exciting for people to watch it.
Art Style: There is 3D animation and also the different effects, such as visual effects and digital effects, used in this video.
8)Promotional video
Link: http://www.youtube.com/watch?v=fIHWM4liM2g
Company: Nokia
Objective: It is to promote their product in order to attract buyers. In addition, it shows unique features that the product has and how will these benefit the users.
Art Style: Besides portraying a modern feel, it uses different effects to promote the product.
9)News-Lower Third video
Link: http://www.youtube.com/watch?v=yKdcgPkgLns
Company: British Broadcasting Corporation(BBC)
Objective: Allow the audience to know exactly who the person is and what they do.
Art Style: As it is a news-reporting video, the way it is presented will be more formal.
